An interactive hook that connects physical products to a digital display

DLabHook provides a more engaging shopping experience to your customers by utilising the latest in wireless communication standards.

DLabHook is a next generation hook that delivers a unique sales promotion system by utilising the latest wireless communication standards. When a product displayed on DLabHook is picked up by a prospective customer, an associated promotional video or other such advertisement can be shown on a digital display.

A joint-venture between Daiko Advertising Inc., Team Lab Inc. & Yukai Engineering Inc.